Career Opportunities with Backblaze

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Come join us over here at Backblaze, we're neat! Our approach is guided by honesty, transparency, and a commitment to doing the right thing. If you share the same values and see a position below that excites you, we want to hear from you!

Sr. Marketing Manager

Department: Marketing
Location: San Mateo, CA

About Backblaze

Backblaze originated in a founder’s one-bedroom apartment where five people committed to helping people save their data. Backblaze provides backup and cloud storage that’s astonishingly easy to use and inexpensive. Our customers use our services so they can pursue dreams like curing cancer (genome mapping is data intensive), archiving the work of some of the greatest artists on the planet (learn more about how Austin City Limits uses Backblaze B2 Cloud Storage), or simply sleeping well at night (anyone that’s spilled a cup of coffee on a laptop knows the relief that comes with complete, secure backups). We are entrusted with almost an exabyte of data from customers in more than 150 countries. We exited 2020 growing quickly and cash flow positive, and we’ve done all this with just $3M of funding.

We’ve managed to nurture a team-oriented culture with amazingly low turnover. Our approach is guided by honesty, transparency, and a commitment to doing the right thing for our customers and coworkers. Our customers are happy, and so are our coworkers: In the most recent “Great Place to Work” survey, 99% of our team rated Backblaze as “a great place to work.” Check out what our employees are saying on Glassdoor!

But while there is a lot to celebrate in our past, there is almost as much opportunity ahead of us. To continue accelerating the growth of our venerable flagship consumer backup service, we’re looking for a Sr. Marketing Manager to work closely with the general manager to conceptualize, create, and execute highly impactful campaigns. This is a highly strategic role that will be responsible for our 14-year old award winning Computer Backup service. Your job will be to bring in more customers, retain them, and upsell them into our other products and services. With a wide-range of first-party and third party channels and tools at your disposal, you’ll hit the ground running and have an immediate impact on the bottom-line.  


What You'll Do:

  • Segment our audience to craft highly targeted messaging
  • Conduct user research and surveys to improve our understanding of prospects and customers
  • Create campaign briefs for all stages of the funnel including - paid user acquisition
  • Partner closely with the creative, editorial, and engineering teams to execute campaigns
  • Analyze campaign performance for ROI and strive for constant improvement
  • Engage the Backblaze community with programs designed to help them become super-fans and evangelists 
  • Work with vendors and contractors to scale up and down as necessary

The Right Fit:

  • 5+ years of consumer SaaS marketing experience
  • A strong working knowledge of growth and email marketing, funnel optimization, cross selling, and affiliate sales
  • A working knowledge of the tools we use (or similar): Hubspot, Optimizely, HotJar, JustUno, Google Analytics, Tableau, to name a few! 
  • Very strong writing,  interpersonal and communication skills
  • A customer-centric mindset

Backblaze Perks:

  • 100% healthcare for family
  • Competitive compensation and 401k
  • Full-time employees receive option grants
  • Flexible vacation policy
  • MacBook Pro to use for work plus a generous stipend to personalize your workstation
  • Childcare bonus (human children only)
  • Pet-friendly office
  • Generous skills training policy to continue your professional development
  • Culture that supports healthy work-life balance

At Backblaze, we value being fair and good to our customers, partners, and employees. That’s why diversity, equity, and inclusion are at the core of our values. We are committed to fostering a workforce where all employees feel a sense of belonging regardless of race, ethnicity, nationality, gender, sexual orientation, age, religion, socioeconomic status, ability, veteran status, and education. We believe that our dedication to cultivating a diverse workspace not only allows us to better serve our customers in over 175 countries, but further reinforces our commitment to doing the right thing. We are proud to be an Equal Opportunity Employer.

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