About Backblaze

Backblaze makes storing and using data astonishingly easy. When our founding team got together, they committed to helping people save their data. Today, the Backblaze Storage Cloud provides a foundational platform around the world for a broad community of developers, IT generalists, entrepreneurs, and individuals who seek the easy, affordable, trusted solutions we provide.

We’ve managed to nurture a team-oriented culture with amazingly low turnover. Our approach is guided by honesty, transparency, and a commitment to doing the right thing. Our customers are happy, and so are our coworkers: In the most recent “Great Place to Work” survey, 97% of our team rated Backblaze as “a great place to work.” Check out what our employees are saying on Glassdoor!

But while there is a lot to celebrate in our past, there is almost as much opportunity ahead of us. We are seeking a Senior Data Analyst! 

Role Description

Backblaze is looking for a marketing data expert who is able to leverage data from multiple sources to help us measure and understand the impact of our marketing activities. The ideal candidate will be strong technically and be able to drive insights and dig deeper into the ‘so what’ to further optimize our marketing strategy and channel performance (Paid User Acquisition, SEO, Email, Website Funnel Optimization, Brand Marketing). This role is highly collaborative and requires excellent communication skills, curiosity, and storytelling skills. This person will report directly to the Senior Director of Business Intelligence and will be responsible for leveraging data to develop actionable insights/presentations that influence budgets, channel, and campaign strategy.

As a Senior Data Analyst on the Business Intelligence team, we’ll look to you to work with Backblazers across marketing, data engineering, financial planning, and product development to produce insights from Backblaze’s complex data environment and drive impact. In turn, you will be a key thought leader in making strategic data-driven decisions about marketing.

What You'll Do

• Conduct quantitative analysis of data to uncover actionable insights which inform marketing strategy
• Ensure your numbers are air-tight by performing individual quality control, checking with relevant data owners, and cross-referencing findings against secondary sources
• Support and drive interpretation, socialization and adoption of marketing reporting
• Extract insights on behavior of audience segments acquired through campaign data using analytics tools, data platforms, and internal databases
• Surface analytical insights: proactively investigate root causes of aberrant data, and identify opportunities for optimization
• Support design and implementation of experimentation necessary to improve channel efficiency, drive growth, and inform marketing investment decisions

The Right Fit

• 3-5 years working in a marketing analytics role
• Must be located in the SF Bay Area
• Strong experimental design and statistical analysis skills
• Experience with data visualization tools, e.g. Tableau, Periscope, Looker
• Experience in extracting data from advertising channels such as google ads, facebook ads, Linkedin ads, etc.
• Expertise in marketing concepts and measurement capabilities across online channels (particularly measurement and ROI of paid marketing activities)
• Expertise with marketing automation and optimization platforms, ideally you are a Salesforce expert with strong knowledge of Hubspot (or other similar marketing automation platforms)
• Strong communication skills and experience working in cross-functional teams
• Advanced SQL capabilities - ability to write queries to extract data from our data warehouse
• Experience working at a SaaS company a plus
• Programming experience with R and/or Python a plus
• Bachelor's degree in math, economics, statistics, engineering, finance, computer science, or other quantitative field

Backblaze Perks

• 100% healthcare for family
• Dental and vision plan
• Competitive compensation and 401K 
• RSU grants for full-time employees
• Flexible vacation policy
• Maternity & paternity leave
• MacBook Pro to use for work plus a generous stipend to personalize your workstation
• Childcare bonus (human children only)
• Generous skills training policy to continue your professional development
• Commuter benefits
• Culture that supports a healthy work-life balance

At Backblaze, we value being fair and good to our customers, partners, and employees. That’s why diversity, equity, and inclusion are at the core of our values. We are committed to fostering a workforce where all employees feel a sense of belonging regardless of race, ethnicity, nationality, gender, sexual orientation, age, religion, socioeconomic status, ability, veteran status, and education. We believe that our dedication to cultivating a diverse workspace not only allows us to better serve our customers in over 175 countries, but further reinforces our commitment to doing the right thing. We are proud to be an Equal Opportunity Employer.

 #LI-DR1