Career Opportunities with Backblaze

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Come join us over here at Backblaze, we're neat! Our approach is guided by honesty, transparency, and a commitment to doing the right thing. If you share the same values and see a position below that excites you, we want to hear from you!

M&E Product Marketing Manager

Department: Marketing
Location: San Mateo, CA

About Backblaze

Backblaze is a newly public company that makes storing and using data astonishingly easy—helping developers build applications, scientists conduct COVID research, and folks like Austin City Limits preserve Foo Fighters performances. Others in our space may be bigger, yet we see BIG potential rooted in our ease of use because extreme robustness doesn’t matter when it’s too complex or costly for most organizations.

If you’re a talented Product Marketer who’s ready to have more impact AND fun too, this is your opportunity. 


Manage storage product and solution marketing for Backblaze offerings that serve people managing media production workflows–including creators, editors, digital asset managers, C-levels, and the IT people who support them. Why? So customers can more easily advance brilliant work. You’ll own the outcomes as the person spearheading efforts to build out and build upon strategies, messaging, plans, programs, materials in service of measurable goals—in close collaboration with teammates across marketing, sales, partnership, and product management. This position reports to our Head of Product Marketing. Are you ready to Blaze on?

What You'll Do:

  • Develop compelling positioning and messaging informed by strategy, market insights and customer research, and knowledge of our products and those of key competitors
  • Drive high-impact go-to-market strategies, and execute launches and programs, to move the business—with a team of resources supporting your vision and the objectives and goals you define
  • Roll up your sleeves and personally deliver priority tactics and collateral—ie: test web flows, emails, case studies, blog posts, and a few big events a year
  • Be the expert and internal advocate of our customers (and prospects), including owning personas and ICPs we pursue, and driving research when needed to inform or update understanding and efforts
  • Guide exploration of select new market opportunities, and recommend if / how best to proceed
  • Help enable customer-facing teams with talking points and other materials for the products under you
  • Manage marketing investment strategies to effectively deliver your revenue within your budget

The Right Fit:

  • 5+ years of technology marketing experience, incl. 3+ years in a dedicated product marketing role
  • Strong track record favorably impacting customer and pipeline outcomes via strong positioning and messaging, campaign planning and execution, and overall thought leadership
  • Data-oriented—comfortable interpreting, summarizing, and driving meaningful actions from data
  • Skillful planning and carrying out multiple initiatives or programs concurrently
  • Ability to effectively engage with and influence internal and external stakeholders
  • Excellent verbal and written communication skills
  • Strong orientation around team, delighting customers, and overall having a positive impact
  • Media storage, management, or workflow experience preferred

Backblaze Perks:

  • 100% healthcare for family
  • Dental and vision plan
  • Competitive compensation and 401K 
  • RSU grants for full-time employees
  • Flexible vacation policy
  • Maternity & paternity leave
  • MacBook Pro to use for work plus a generous stipend to personalize your workstation
  • Childcare bonus (human children only)
  • Generous skills training policy to continue your professional development
  • Commuter benefits
  • Culture that supports a healthy work-life balance

At Backblaze, we value being fair and good to our customers, partners, and employees. That’s why diversity, equity, and inclusion are at the core of our values. We are committed to fostering a workforce where all employees feel a sense of belonging regardless of race, ethnicity, nationality, gender, sexual orientation, age, religion, socioeconomic status, ability, veteran status, and education. We believe that our dedication to cultivating a diverse workspace not only allows us to better serve our customers in over 175 countries, but further reinforces our commitment to doing the right thing. We are proud to be an Equal Opportunity Employer.


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